How to build a presence in Asian markets effectively was the subject of discussions among the participants of the Business Forum “From Potential to Profit: How Polish Companies Successfully Conquer Asian Markets”, which took place on 20 May in the historic interiors of the Artus Court in Toruń.
Asia is no longer a distant prospect for Polish entrepreneurs; it is increasingly becoming a natural area of expansion. The event, organised by the Society for Asia and the Pacific, the Polish Investment and Trade Agency and the Faculty of Economic Sciences and Management of Nicolaus Copernicus University, brought together representatives of public administration, academia, business and the diplomatic corps. The Forum became a space for dialogue on the future of Polish exports, new investment opportunities and the strategic partnerships being built between Poland and the countries of Asia.
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